Social Media For Business (Slideshare)

Social Media for Business

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Infographic: A Year of Twitter

Source: Flowtown.com

Articles I'd like to share

1. The Best Viral Videos of 2010 from Flowtown.com - each website would have a different set of 'the best of 2010' so it's nice to see all their lists
2. More Than 7 Billion YouTube Videos Were Viewed in 2010 by Mashable.com - an article showing YouTube statistics. Users and viewership just seems to keep growing every year
3. 23 Free, Web Based Tools SMBs are Asking For Now from Mashable.com - useful tools for start-up and small business owners
4. Emails Big Demographic Split from the New York Times Blog - the use of email seems to be changing with the rise of social media site this article show how different demographics use them

Infographic: Who's Using Twitter

Source: Flowtown.com

Best Presentations

SlideShare Zeitgeist 2010

View more presentations from Rashmi Sinha.

Posts for entertainment value

Here's cool videos from Rustan's Culte Femme 09 and 10

Why Every Entrepreneur Should Write

I haven't fully embraced the entrepreneur title. I think it's because I haven't registered my company yet. Fortunately for me though I've gotten some projects already after almost 6 months of looking. I'll use this momentum to start and incorporate my company early next year. Maybe then I can truly call myself an entrepreneur.

I came across the piece from BusinessInsider.com on 'Why Every Entrepreneur Should Write' and I said to myself; 'I write!!! Cool!! I'm an entrepreneur!!! But I do take inspiration from entrepreneurs blogs since, as the article says, you really do go through the same process. It may be a different industry or country they are writing from but I guess there is really a natural path that starting businesses must go through. Their blogs offer a lot of sound advice for start-ups and its absolutely free.

I always say that it's difficult to argue against success and these entrepreneurs have already gone through the process (some go through it several times) and they have been successful at what they do. The least I can do is listen to what they say.

In the next few months I will be formally starting my business and I'll try as much as possible to blog about my journey to share it with everyone.

So enjoy the article.

2010 Kia Soul Hamster Commercial

Change people to hamsters and you've made something more catchy...

Merry Christmas. Let's Make a Difference!

Infographic: How Fortune 500 is Using Mobile

Tips for the Small Business Owner

Here's 2 articles with some tips to help you out in your small business. To start off you somehow need to get followers in the social media sphere so there's definitely a need to get more followers. Here are 25 Ways to Get More Social Media Followers from the Hub Spot Blog. You will also need 23 Free Web Bases Tools SMBs are Asking for Now from Mashable.com.

Again, I'll take this opportunity to tell people who plan to start or already have a small business that the internet is a great enabler. Learn how to utilize the platform and you can get a lot of clients from it. Ask the net and it will give you answers. It is all knowing. Believe me.

Articles for Sharing

I've been coming across a lot of interesting articles lately and it's hard to keep up. I'll probably need to go back at these posts and do some back reading.

1. Link round-up from Crowd Spring - this is just a lot of helpful links (just like what I'm doing)
2. Top 10 Digital Marketing Innovations of 2010 from Mashable.com
3. Forrst - this is a by invitation only community for web developers. I'm not a developer so I can't join but if you are a developer I suggest you join.

Infographic: Toy Story's Story

Merry Christmas!!!!

6 More Harsh Realities of Being an Entrepreneur

Nobody said it would be easy but it's a path I am committed into doing.  Here are the 6 realities of being and entrepreneur:

1. The is no silver lining
2. Customers will frustrate you
3. You can't do it all yourself
4.  There is no such thing as an overnight success
5. Building a team is hard
6. There are forces outside your control

Here's a link to the whole article from VentureBeat.com read it and weep. Damn its hard!

Infographic: Sleep

2011 Trends (expect more to come)

There's just a lot of trends and predictions for the coming year. So here's a bunch of articles about 2011.

1. Web Design Trends for 2011 from blog.sarahlynndesign.com (where I also got the picture)
2. 6 Predictions for Digital Advertising in 2011 from Mashable.com
3. 5 Social Marketing Predictions for 2011 from searchengineland.com
4. Top 20 Trends in 2011 from TrendHunter.com (this is really cool)

I'm sure there will be many more. As I read these articles I'll probably make my own predictions about the local industry in my next posts.

50 Questions to Ask Before Starting a Business

I found this article at Under30CEO.com. Obviously it gives you questions to answer so you get a better idea of how to start your business. What I find lacking though is the question "What do you want to do?". When I tell people that I started a business they always tell me that they also want to be an entrepreneur but they don't know what business to start.

I was just lucky I guess when I decided on what business I would start. Circumstances simply dictated that I start my own. It's just basically doing my old day job as a Business Development guy for an online advertising firm and doing it on my own. Since the online marketing industry is new in the Philippines the market is still ripe for people like me to get jobs as digital marketers or actually starting my own. I just simply cut the option of going back to corporate and went pursue my own online thing.

Since the industry is new, I really embraced it an did a lot of research online. This blog is actually a result of me embracing it and trying to learn more about the industry and putting all the stuff I learn about it here on this blog to share it as well.

People tell me how lucky I am that I know what type of business to start and i don't know how to answer their question on what they should start. The standard answer would be is what is your passion? What do you like doing? - But, if I ask myself the same questions I actually don't have the answers as well. My business is simply an opportunity that I jumped into.

For people who would have to support a family making the decision to start a business is much more difficult because of the risks involved. They really must think it out. This is why I tell my younger friends to start as early as they can because you won't have the same circumstances again where there is less to lose.

If then asked the question on what I should start. I think this may be the best answer. Start by buying a franchise and get entrepreneurship skills. Once you are getting enough income from that franchise let go of the day job and push it a notch higher and start studying other options. But I think the key is to JUMP!! If you forever hold on the security of a corporate job you can never be an entrepreneur.

Just do it as they say....

Infographic: Facebook vs. Twitter

 Here's a link to the article.

A Cool Video (just for entertainment value)

FRAMED-Andi Wittmann Rider profile from Felix Urbauer on Vimeo.

TED.com Talks: Rory Sutherland

The title of the talk was "Life lessons from an ad man",  my take out of the talk was 'value is subjective'. It's just really all a matter of perception.



I saw this link from an article entitled "The 6 Types of Social Media Presence You'll Meet in Heaven". The talk was meant to intro perception, value and persuasion to introduce how certain types of social media influence followers. It's also a good read to learn more on how to 'move' people on the net.

The Digital Story of the Nativity

Ad News and Views from Around the Web

Here's an interesting article from the Yahoo! Advertising Blog. It's another looking forward article on what's to happen in 2011. Expect more articles and links like this as the year ends/starts. It's about location based marketing, B2B Marketing and more targeted marketing.

Twitter is worth US$3.7 billion!?

According to this article from Independent.co.uk Twitter's estimated worth is US$3.7 billion and it just got a fresh source of funding worth US$200 million. The article states that there are already about 175 million Twitter users world wide. They are almost becoming as huge as Facebook. The articles also says though that the investments made on Twitter is based on speculation that this will be huge in a few years time, monetarily at least since it is is already huge in the social media sphere. Well, obviously advertising is the means to monetize the platform and as mentioned in the article Twitter just recently launched 'Promoted' Tweets which is their form of paid advertising. At this point though I'm not really sure how to use their 'Promoted' Tweets (at least here in the Philippines) as I feel very few digital agencies really know how to effectively use the medium at the moment. But as a platform for companies that provide information (old media companies, news, magazines), Twitter for me has been very effective but for brands I still need to see how to effectively utilize it.

The growth of Twitter just like Facebook is staggering. Adding 100 million users from 2009 - 2010. This article from ReadWriteWeb.com outlines their growth. I have always mentioned that Filipinos are one of the most active users of Twitter and I can state the example of the Philippine Football Team fondly called the Azkals as an example. During their match with the Indonesians last Thursday night (Dec 16, 2010) the hashtag Azkals became the number 1 trending topic at one point. I really don't know how Twitter tracks these data but local topics have consistently ranked on Twitter (maybe I just don't notice that other countries have their share of trending topics as well).

Anyway, as social media goes, it seem Twitter and Facebook has solidified their positions. Some expert has to look at the life cycle of these social networks and try to predict what comes next. What's going to happen to MySpace, Friendster, Multiply, etc.? Is there space for new ones?

Infographic: The Evolution of Location Technology

Taken from Visual Loop.

Articles I'd like to share

For some reason I've been getting a lot of good reads from the internet and I'm finding it hard to keep pace with it. So, I'll just keep posting links to nice reads I find on the net even if they are unrelated to each other.

1. 25 Things to do in the Philippines from Inquirer.net - I encourage people to travel and I hope I get a lot of visitors on my blog who are not from here so please go and visit this beautiful country of mine. I've done 11, 13, 23, 24 and. So, I'll have to add these 20 thing to my bucket list. Some I've actually visited as a child but I'd still like to add this to my bucket list.

2. 10 Laws of Productivity from the99percent.com - just real good principles to follow. Don't hesitate, start small, experiment, experiment experiment are just some of the good stuff...

3. 19 Entrepreneur Blogs that will change your life from www.johnpaulaguiar.com - there will be more links here and I haven't actually looked at all the blogs but I'm sure you're going to get a lot of good advice here. One day I want to write about my start-up experience and hopefully people can learn a lot from my experience. The internet can really change your life.

4. Learn how to make Facebook work for you from Sitepoint.com

5. 10 Creative Uses of the New Facebook Profile from Mashable.com - this is just cool!

6. YouTube tops 2010's Most Buzzed-About Social Network List from Mashable.com

The World's Facebook Relationships Visualized (Mashable.com)

This how one person visualized Facebook relationships. Based on this most are in the US (east coast), Europe and I'll mention Asia because the Philippines is in the top 20 'Facebookers' in the world. With over 500 million user you'd think the covered most of the globe but apparently there's still room for growth.

I can't see China that clearly in the map. I think that frontier is for a local Chinese to conquer.

Anyway, here a link if you want to see the original article.

Out of topic because I just like infographics: Why relationships fail...

Read the full story here LeeByron.com.

2010 Twitter Trends

Here's the Twitter Trends for 2010 from the Twitter Blog. I know the Philippines is in the top 20 of Twitter users worldwide and local topics have trended from time to time but I don't know if there's a group who tracks these statistics locally. Anyway, it's still good to know these information.

Interesting articles I found this week (Dec. 13, 2010)

My internet was down yesterday so I couldn't post articles and it's really been piling up. Two articles are about business from Bnet.com and the others are about videos from Mashable.com.

1. 10 Things That Good Bosses Do - bnet.com
2. 20 Business Truisms That Can Change Your Life - bnet.com
3. The 10 Most Innovative Viral Video Ads of 2010 - Mashable.com
4. HOW TO: Make a Successful Marketing Video for the Web - Mashable.com
5. 9 Web Tools to Keep Your Business Running Smoothly During the Holidays - Mashable.com

I just need to post quickly to lessen the open tabs on my browser.

5 New Online Services Perfect for Small Businesses

Here's another great article from Openforum.com. It provides a background on online services small business owners or start-ups can use to promote their wares. The services are start-ups as well and it would be good to follow these to see where all this would lead to.

Seeing this just made me realize that the internet and social media is really creating opportunities for people who know how to embrace it. You don't need to be a developer to seize it but I think they have most to gain. The internet is really enveloping our lives and now is the best time to make the most out of it.  

Azkals - The Philippine Football Team

They were the underdogs. Nobody thought they could do it but they beat the defending champions. Go Azkals!!

Respect baby!!!

Steve Jobs on Creativity

Interesting Reads I Found Today

When I find something interesting I usually don't close the web page until I've posted it here on my blog. I try to have a theme or write an intro on the post. But these articles have been piling-up and I'd like to close some tabs on my browser (yes, I'm OC like that).

1. 3 things most people don't understand about viral marketing from Smartblogs.com - I still don't think that any local agency has really shown full competence of implementing a viral campaign (at least I haven't seen any digital only execution). Maybe some campaigns have been successful targeting a very niche market but something moving from web to the main stream have been very few. Or maybe, I'm just not the target market.

2. 5 Lessons Big Corporations Can Learn from Start-ups from Mashable.com - well start-ups can also learn from this article. I think it's a real good read.

3. 6 Social Media Trends for 2011 from Harvard Business Review - It's that time of year again where people would look at the past and the future. This article is a little too complicated for me but it's worth the read.

How to Become Legendary

How to Become Legendary - 23 Things Michael Jordan Taught Me About Entrepreneurship - this is a great article for every entrepreneur. Since I am going through the process of setting up my business I really find this very relevant. Things don't happen overnight and I think you really have to be patient as the article says "Patience is more important than courage". It took me six months to close a project and it's not that big but its a start. My philosophy at the moment is take what you can and a 1% chance is still better than zero. I have time so I'll go for everything that has potential to make me money!

You gotta listen to what you read and do it! Read this.

25 Blogs you should be reading

Here's just a quick link to an article written by a blogger whom I was recently introduced to. He dives with my dive group (since I don't dive a lot I may not technically be part of the group hehe). Anyway, he has a very popular blog http://abuggedlife.com/ and I just posted this to add to information that I may need when I ask my clients to visit my blog.

He's also an editor, a professor, a diver, etc. I think this is what makes him a great blogger he's got a lot of stuff to write about.

10 Digital Marketing Industry Pet Peeves

This is a great article...ouch!! Yes I am guilty. There is no shame in admitting this and this why I try to research and learn as much as I can. The great thing about the internet is that it has all the answers.

Quotes

I like to read quotes and I try to save the best quotes in another blog and I constantly look back at it to motivate me. Since I found a good link with great quotes I felt this would be a good topic for a blog post.

Yesterday the Philippine Men's Football team won against Vietnam who was the reigning champions for that tournament. The coach had said something quote worthy (or maybe it was a quote from somewhere) 


'You have to keep putting yourself in a position for good things to happen to you and you have to keep working hard' 


Simply put you just have to keep plugging away. I've been trying to close projects for the past 6 months and it seems that everything happens at the same time. I got 2 downpayment this week and there are 2 big opportunities which I pray will go to me early next year. Sometimes I just go to meeting not knowing where it would go or what it will lead to just hoping that something will come out of it. Fortunately, they are starting to pan out.


Here is a link to an article with great leadership quotes. I'll just copy the last quote here and I'll place a link to the article here.


“It is not the critic who counts, nor the man who points out how the strong man stumbled, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena; whose face is marred by dust and sweat and blood; who strives valiantly; who errs and comes short again and again; who knows the great enthusiasms, the great devotions, and spends himself in a worthy cause; Who, at the best, knows in the end the triumph of high achievement; and who, at the worst, at least fails while daring greatly, so that his place shall never be with those cold and timid souls who know neither victory nor defeat.” - Theodore Roosevelt

Creative Entrepreneur

This term is new to me and I saw the term from this picture:

I've been following her for sometime now because she seemed to have embraced the web and created a lot of opportunities for herself. I think she is just one year off of college and she been making her rounds both online and offline (traditional media).

Here's just a list of her web touch points and the number of followers or fans she has:

1. Facebook 29,483 fans
2. Twitter 11,100+ followers
3. Tumbler 24,160 followers
4. Lookbook 8,462 fans

Based on these she has more presence on the internet compared to some local brands.

I try to follow because she has embraced the medium and I can learn a few pointers from her. I can recommend her to some clients to be an online brand ambassador. This also gives me a good look into what is current among the younger generation (not that I am an old fart already).

I'll try to profile more people who I think have stamped themselves on the web and who made a good living out of it.

A Net of Opportunities

I came across this article about Ian del Carmen on Inquirer.net and it simply says "A Millionnaire at 28 Thru E-commerce". It looks so simple and he just started his business on 2006. He wasn't tech savvy in any way but he decided to read about the internet and decide what he wanted to pursue.

As I always mention to people all the resources you will need for anything is on the internet. His story only proves me right. He made an effort to go online read about opportunities. He focused on what he wanted and boom there's a new entrepreneur for you. The speed on how to close those opportunities will differ based on what you want to focus on but the opportunity is there.

Filipinos know how to maximize these opportunities on the net. A great example is how we transformed the once popular social network Multiply.com to a virtual micro-entrepreneur e-commerce site. Everybody who had anything to sell was selling it on their Multiply page. I know for a fact that some of those people made it big and now own thriving businesses.

How can you earn money from the internet:
1. E-commerce - apparently you can sell anything on the net. Think Ebay.ph, Sulit.com, Ayosdito.com, etc.
2. Blog - this take a little more time and effort but if you are good you get a lot of freebies and maybe you an start a new business from here. Think Yugatech, Ourawesomeplanet.com, Flaircandy.
3. ODESK - there are a lot of sites where you can get freelance work and ODesk is just one of them. You simply need to be able to sell your skills online.
4. Check out Airbnb.com - sell accommodations to your place (this might not be for everyone though)

Well, I am just saying that opportunities abound on the net and maybe if we could teach Filipinos to look for these we can build this country to move forward.

Another reference link for me

I am looking to bid for projects for a local airline so I'll need this article as a reference.

5 Young Entrepreneurs to Watch

I posted this link on my previous blog post but at that time I was just able to watch the first video. I just watched the last video and I really suggest that budding entrepreneurs or people who plan to start a business watch the last talk.

Setting up a business is really a difficult journey and success more often than not will NOT come instantly. I am going the through process now and the frustration level at certain points really get to you. You will meet people who will excite you and show you opportunities but they will never follow through. You will have potential clients who are slow to reply and then you start to question if the project will ever push through (even though you started some work with them already). The the talk of one of the founders of Airbnb really shows the difficult process of building  business and I see a lot of similarities to my own journey. The difference though is that they are over the hump and I'm still figuring out how go over that hump.

The good thing though is that there are big opportunities right in front of me at the moment and if I just get one of 2 I'll be really happy. I'm co-pitching as the digital arm for an agency next week and I'll probably bid for a web project for a local airline next year. I'll just have to tell myself that the successful one just waited a little longer when others started to quit.

Here's the link to 5 Young Entrepreneurs to Watch.

Game Dynamics, another talk from TED.com

I got this from the article from Mashable.com 5 Young Entrepreneurs to Watch.

TEDxFlint - Peter Bregman - Living With Your Hands Off Your Ears

From TED.com: Why Work Doesn't Happen at Work

Generation F

I just saw this term from an online article differentiating the Facebook Generation from the generation which grew up on print and the other so called Gen X and Gen Y's. So, Generation F is the generation which is growing up or will grow up with Facebook. Indeed, this new generation that will grow up with social media will have a whole slew of opportunities ahead of them. This new medium has created opportunities for personal branding . In this article from Fastcompany.com you are introduced to people who have grown very popular through social media and has since built their business around their popularity.

One of the personalities on the article is Gary Vaynerchuk. I first saw his talk on TED.com and I found it very interesting and inspirational. Here's his talk:


I followed him to a certain extent on the web an I found out that he already has an online agency, Vayner Media. He's just one example of one person whose persona has grown because of the internet.

This phenomenon is not isolated in the US but there's a lot of sample here as well. I'll list down a few here:

1. Janette Toral - created DigitalFilipino.com and is one of the biggest online personalities in the Philippines. If I'm not mistaken she an online marketing consultant and a professor of digital marketing as well.

2. Anton Diaz - creator of OurAwesomePlanet.com and has since evolved to  become one of the more dynamic netreprenuers in the country

3. Carlo Ople - started with his blog about online marketing NewMedia.com.ph and has since also started his online agency.

It;s truly the younger set who has taken full advantage of social media. Here are a few who has a huge following on their social media sites:

1. Alodia Gosengfiao
2. Tricia Gosingtian

With Generation F and the dynamics of the web and social media changes in the workplace and management are abound and this article outline these.

Sources:
The Facebook Generation vs The Fortune 500
The New Faces of Social Media

Infographic: The Biggest Brands on Facebook

Here's the article from Mashable.com.

Ford Fiesta's US Zombie Ad Campaign

Article References (Nov. 19, 2010)

1. 5 Fresh Places to Find Great Online Videos - Mahsable.com
2. 10 Fashion Brands Using Social Media Effectively -simplyZesty.com
3. 10 Things We Learned from Twitters Promoted Tweets - Mongoosemetrics.com
4. Why place based digital out-of-home media needs location based services to attract advertisers and enhance consumer engagement - Screenmediadaily.com
5. 5 Design Trends Small Businesses Can Use in 2011 - Openforum.com
6. The Future of Advertising - Fastcompany.com
7. The Future of Advertising has been Promoted - Briansolis.com
8. The 5 Best Things in Social Media - Yadvertisingblog.com
9. Does and Entrepreneur Need an MBA - Harvard Business Review Blogs

Rockmelt - a new web browser

Here's a new web browser. It links all your social media on the browser itself.

Pekiti Tersia Kali, the Filipino Combat System

Pekiti Tersia Kali is the Filipino combat system. It's one of our least known cultural exports in the world. Apparently it's used by a lot of foreign military groups as part of their hand to hand training.

Manila 1938

Let me bring you back to Manila, Philippines in 1938. I think Manila can still be the Queen City of the Pacific if we put our minds into it.

Essential Web Design Advice From a Wireframing Master [INTERVIEW]

I need this article as reference.

Infographic: The Social Technographics Ladder

Infographic: A (somehwat incomplete) Timeline of Social Media

Clevelanders' respond to LBJ's Nike ad....

See full article and original Nike Ad from Yahoo here.

Article references

1. HOW TO: Calculate the ROI of Your Social Media Campaign - Mashable.com

2. 5 Must Follow-Non-Profits Making a Difference With Social Media - Mashable.com

Infographic: A brief history of the internet

Tips on digital marketing and then some...

Here's some tips I found on the need to help plan out your digital strategy:

1. HOW TO: Optimize Your Social Media Marketing Strategy from Mashable.com
2. What companies should look for when hiring a social media consultant from Smartblogs.com
3. 7 A/B Testing Resources from Mashable.com - here's something which is not a standard practice locally which I'd like to implement on our future projects especially if it's a website that has a goal to get conversion.

On a personal development/entrepreneurial note here's a must read:  DON'T WORK. BE HATED. LOVE SOMEONE. - I think I just got 1 out of 3 at the moment. I think there are people who don't like me but not enough to be hated.

Inforaphic: Internet 2020

Infographic: How the internet works

If you've noticed I've put a lot of infographic posts lately. It seems that the internet age has transformed people to become more visual. Instead of simply making graphs to show data infographics was created to make it easier to understand.


[Via: Online Schools]

Be a good presenter and be a millionaire by making great sites...

This title is just a creative way to introduce some sites I encountered today which I'd like to remember and share to the world.

First off, you have to be able to present your ideas to an audience and here's an article that gives you tips on how to present like Steve Jobs to be more exact How to be Confident During a Presentation.

Now if you know how to present. Then you can be a millionaire. Here's How to be a Millionaire by age 25.

My way to get my first million is via websites. So here's 5 Websites that blew Mashable.com Away.

As a kicker here's a picture of Yvonne Strahovski. I've been searching images of here the past hour and here's a glimpse of my desktop back ground.

Infographic: Facebook Facts (old)

Here's an old infographic on Facebook. This is probably a year old but it still show interesting facts about it. I know it's old because Facebook has now over 500 million users and it has since overtaken Google as the #1 visited site on the internet.

Infographic: The Awesome Size of the Internet

Making Future Magic: iPad light painting

Making Future Magic: iPad light painting from Dentsu London on Vimeo.


Link to the page

Countries Where Facebook is Not #1

MySpace's New Logo

MySpace is irrelevant here in the Philippines but I want to see how they move forward alongside Facebook's dominance.

Victoria's Secret 2010 Comercial by Michael Bay

Some articles from econsultancy

1. Email Marketing
2. Digg's Demise

Facts About Halloween

Interesting articles I found this week (Oct 27, 2010)

Web Design
1. 45 Inspiring Design Agency Websites
2. 30 Fresh and Beautiful Web Designs

Entrepreneurship
1. How to Succeed at Failure - Richard Branson

Being Steve Job's Boss

I found this interesting article in Yahoo about Steve Jobs.

E-Mail Marketing, Internet Advertising, Blog Marketing, Social Media Marketing 101 by Janette Toral

Check out this SlideShare Presentation:

E-Mail Marketing, Internet Advertising, Blog Marketing, Social Media Marketing 101 by Janette Toral

View more presentations from Janette Toral.

The Future of Credit Cards

See article about this here.

Inception - South Park Version

Insheeption
Tags: SOUTH
PARKStan Marsh,Mr. Mackey,more...

10 Mind Blowing Facebook Game Statistics

The Worst Job in The World

Some Philippine Internet Data

1. Social networking data for the Asia-Pacific
2. Stickiest Websites for Filipino Internet Users

Sesame Street's Spoof of the Old Spice Commercial

Influencers

INFLUENCERS TRAILER from R+I creative on Vimeo.

Interesting articles I found this week (Oct 8, 2010)

1. How 7 Start-ups are Building Their Online Communities from Mashable.com
2. HOW TO: Nail Your Elevator Pitch from Mashable.com
3. 50 Best Webistes for 2010 from Time.com
4. 4 Small Businesses that are Rocking Social Media from ImediaConnection.com
5. Here's a another cool campaign from Uniqlo - click here to see the result
6. 10 Captivating Time-Lapse Design Videos from Mashable.com
7. 5 Game Changing Social Media Campaigns from Mashable.com
8. 16 Ways Your Start-up Needs to Be Getting Customers from JasonLBaptiste.com

Best Twitter Guides

Here's an article which lists down how to best use Twitter for marketing and personal use. I believe that local companies haven't really fully embraced the use of Twitter. Smart and Globe tried to use this for customer service. Initially it worked since they replied quite quickly to complaints but as the local Twitter users increased their response time has been quite slow. Locally I find the best Twitter is the MMDA (Metro Manila Development Authority) simply because it gives useful information about the traffic situation. I also see them reply quickly to questions about the traffic in Metro Manila.

In Twitter, you really have to give people a very good reason to follow you. In the case of the MMDA everyone wants to know about the traffic situation. But for a brand you have to create something really compelling to generate followers. Right now the companies making the most of Twitter are the local networks since people crave for information - news, showbiz and gossip. Not surprisingly it's showbiz and news personalities that get most followers. Just as an example Anne Curtis has over 500,000 followers on Twitter.

Here's a good case study on how to use Twitter effectively.

This article would definitely be useful if you want to use Twitter as a marketing platform. Cheap and easy to set-up but quite tricky to really effective.

50 Best Twitter Guides, Stats, Tips and Tools

Let's Colour Project - Walls Are Dancing, le clip officiel

Sony Bravia 3D Ad

The First Official Interactive Unboxing Of The Nokia N8

IKEA 3D Chalk Art

Experiment to Drive Traffic #2 - Daisy Lowe

Three times a champion!

Run this town from Aaron Vicencio on Vimeo.


Below is the dagger 3 point shot that killed FEU

Digital Marketing Stats

These data aren't local data (Philippines) but it gives a good insight on the potential of digital worldwide.

Social marketing gurus reveal how to go on a Digital Marketing Blitz

Drive: The surprising truth about what motivates us

Facebook Marketing that Connects

Here's a testimonial video on how some brands have used Facebook effectively as a marketing tool. It seems that social media marketing is an evolving discipline where I believe you will only learn by doing.

Time Lapse Video

Timelapse Montage from Mike Flores on Vimeo.

Richard Branson: Five Secrets to Success

Here's a great article Richard Branson made on his 5 Secrets to Success. My Favorite is number 5 which I will copy below:

A good leader does not get stuck behind a desk. I’ve never worked in an office – I’ve always worked from home – but I get out and about, meeting people. It seems I am traveling all the time but I always have a notebook in my back pocket to jot down questions, concerns or good ideas.

I quoted this because I do work from home and I'll take this as a positive sign. And, yes, I do try to get and and about and this has worked somewhat but you really do need the numbers if you are not Richard Branson - meaning for every 100 people you meet 5 will hear you out and only 1 may move forward. I kid you not it is difficult as I am going through the process as I speak. I blog about it so one day I can look back and say "It was difficult but I did it". Yup, I do believe that I will make it.

Just to continue a quote from the article:

When you’re building a business from scratch, the key word for many years is “survival.” It’s tough to survive. In the beginning you haven’t got the time or energy to worry about saving the world. You’ve just got to fight to make sure you can look after your bank manager and be able to pay the bills. Literally, your full concentration has to be on surviving.

Obviously, if you don’t survive, just remember that most businesses fail and the best lessons are usually learned from failure. You must not get too dispirited. Just get back up and try again.

I must persevere I guess, and I will...I must!

Adidas Augmented Reality Shoe Teaser

Burger King Whopper Face Case Study

Interesting Articles I Found

I have been quite busy lately so I haven't been able to read most articles I have opened. This is why I am posting the links here for future reference:

1. 10 Inspiring Non-Traditional Work Spaces
2. BMW vs. Audi: The Best Media Plan on Four Wheels
3. The 5 Types of Influencers on the Web
4. The Decline: Geography of a Recession - I just found this really cool

Experiment to Drive Traffic #1

JACQUES: The Sports Issue, Trailer 2. from Jacques Magazine on Vimeo.


I found this great video on one of the Tumblr accounts I follow. It's somewhat erotic so this is for audiences 18 and older. How is this related to digital marketing? I want to see if this will drive additional traffic to my blog.

More pictures from an empty condo (my room)

Just really sad to go. It's going to be an empty space where nobody would probably live in it for a while. Ours is not the only unit which is vacant. Goes to show the excesses in this world. I wonder how many condos, apartments and houses our without people to live in it. I remember in my old village there's easily about five houses which are technically abandoned.